Strengthening Your Company’s Brand from the Inside-Out – Podcast Interview
What a joy to be a guest on the “Profitable Happiness™” Podcast, hosted by bestselling author and musician, Dr. Pelè, who focuses on workplace happiness as a key to success. In our engaging 30 minute...
View ArticleBuilding Connections and Engagement in “Smart Women Conversations”
Connecting and engaging people in the workplace with LEGO® … just one of many fascinating topics shared in my video discussion with Smart Women Conversations’ host Yvonne DiVita, respected blogger,...
View Article“Don’t Waste This Crisis: How Strong Values Improve Strategy”– Guest Post...
[Note: I’m pleased to share this timely post from Matthew Fenton, a Chicago-based marketing professional and founder of Three Deuce Branding that specializes in brand clarity. Here he offers a...
View ArticleHow to Better Engage Your Customers and Their Ideas
In the quest for product/service innovation, it’s easy to overlook an obvious source: your own customers. How to effectively involve and engage them – and make them feel valued in the process – can be...
View ArticleHow Marketing Makes Its Work More Difficult
I often hear marketing staff commiserate about how they struggle to get respect and buy-in for their programs. Several reasons account for this: given its work with advertising agencies, media firms,...
View ArticleSpecial Mother’s Day Tribute from My Favorite Geek
[Note: I’m happy and humbled to re-post the following written many years ago by Jason Stershic, digital marketing professional, blogger, podcast producer, host of The Palmer Files Podcast, and (best of...
View ArticleA Scary Risk Worth Taking
2023 is a milestone year for me. I started Quality Service Marketing 35 years ago after working in bank marketing for more than 10 years. Going out on my own was scary, but job security was relative as...
View ArticleSharing Experience to Pay It Forward
“With age comes wisdom” … and wrinkles. As a long-time solopreneur with a start in the corporate world, I’m fortunate to have more wisdom than wrinkles. I’m also fortunate to have the opportunity to...
View ArticleWhy I’m More Hopeful
Throughout my career there were times I felt like a tiny voice in the management void. As an early advocate of internal marketing – a strategic blend of Marketing and Human Resources that focused on...
View ArticleWhat I Learned About Marketing Before I Knew What It Was
This is the story (more of a tribute, actually) about my beloved father. He was a tailor by trade who ran a small alterations and dry cleaning business. I used to visit his shop to watch him work on a...
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